VW Visual Language + Concepts

Role: Creative direction, strategy and concept, visual languages and executions @ DDB in Berlin, 2001 - 2011. Running the department for Volkswagen brand design, books, collateral and brochures from 2001 to 2011 at DDB in Berlin, I was in charge of all strategic and creative work done in that field. Not always but often hands on and on location with art direction, photo- and film productions, collaborating with some of the most talented and accomplished photographers, CGI artists and film makers in automotive communication. Some examples:

Scirocco Re-launch, 2009.

New Beetle Cabriolet Launch, 2005.

New Beetle Launch, 2005.

Eos Launch, 2005.

Golf V GTI, 2005.

More Volkswagen projects and credits available upon request.

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